The microbrewery's namesake is inspired by Kitzingen, Germany, a small town near Wurzburg. Formerly part of the United States Army Wurzburg military community, it was home to the 3rd Infantry Division (ID) 2nd Brigade after WWII and in 1996 it became the home of the 1st ID. It was closed and turned over to the German Government on March 29, 2007 when the 1st ID returned to the United States. Rommie Bailey served at the base in the 1980s, and much of the decor inside the brewery will tell the story and pay homage to the relationship between the American soldiers and the German people at the base.
Kitzingen is also known for its local legends, which heavily influenced the brewery's logo design. The city's main landmark is the Leaning Tower, a 13th century structure famous for its crooked roof. According to lore, the tower was constructed during a drought, and when workers ran out of water for the mortar, they substituted wine which caused the top of the structure to lean.
